Our social model
VVF Villages: an original economic model
To this day, VVF Villages is an association governed by the Act of 1901 and operates pursuant to an original economic model based on the contributions of its stakeholders:
- the Mayors of the municipalities that own our holiday rentals
- our partners in promoting social actions
Over 50% of our guests receive assistance, in particular through the works councils of some of France’s largest companies (Michelin, Ministry of Finance, the Hospital Social Works Management Committee, etc.).
- various sports and recreation federations
Through its partnerships with major sport federations (Cycle Touring, Hiking, Physical Education and Non-Competitive Sports, etc.) and cultural federations (League for the Protection of Birds, etc.), VVF Villages offers its guests the opportunity to take part in original and quality activities.
Paul Reynal, Chairman of VVF Villages
Paul Reynal, 63 years of age, has been the Mayor of the holiday rental of Ayen, in Corrèze, since 1995, and is a former Regional Councillor for the Limousin region. He likes to say that Ayen is pure happiness, the ideal place to recharge one’s batteries and enjoy all that nature has to offer. This dedicated man has been particularly active in the sustainable development initiative. The holiday rental of Ayen, which has received the “Agenda 21 National” and “Sustainable Development Ribbons” seals of approval, was also recently rewarded with the “Ovation Trophy” awarded by the Green Resorts Federation. After a career as a veterinary surgeon, Paul Reynal, as Mayor of a municipality that owns a VVF Villages property, became the Chairman of VVF Villages in October 2007. In addition, he is a director of the National Association of Listed Resorts and Tourist Communities.
VVF Villages and the municipalities that own the holiday rentals: seeing eye-to-eye
VVF Villages: a committed supporter of local development
90% of the properties managed by VVF Villages are owned by municipalities.
VVF Villages: a major player at the heart of local communities
Vis-à-vis our guests, the teams at VVF Villages properties act as messengers and promoters of the local communities’ tourism policy.
Our teams therefore actively participate in the various tourist-hosting projects and activities organised and carried out by tourist information centres, tourism offices, event-organising committees and other associations.
VVF Villages: initiator of contacts with the host region
The residents of the local communities contribute to the life of VVF Villages properties, and their expertise frequently serves to introduce guests to the diversity of the local culture and economy. For the most part, seasonal employees are natives of the local area.In the same spirit, VVF Villages places a priority on establishing partnerships with local businesses.
VVF Villages: generator of positive economic impacts
- In 2010, VVF Villages generated a turnover of €75 million, the majority of which was reinvested in the regions.
- Holidaymakers who were guests of VVF Villages properties directly contributed €36.2 million to the local economy.
- VVF Villages properties paid €4.8 million in rent to the municipalities that own the properties and €3.5 million in taxes and other contributions.
- The presence of VVF Villages properties led to the creation of 223 external jobs in the regions where the properties are located, in addition to 796 direct jobs.
AVEC: VVF Villages’ national association of holiday villages, elected officials and municipalities
The AVEC association includes the Mayors, MPs, Senators and communal Presidents of the municipalities that own the holiday rentals managed by VVF Villages and serves as a forum for joint discussion on:
- best practices to be adopted by all parties, and
- the resources required to strengthen the pertinence of VVF Villages in the local areas’ tourism offer.
VVF Villages is also a partner of the “Family Plus” and “Green Holiday Resorts” seals of approval, and of the “National Association of Mayors of Listed Resorts and Tourist Communities”.
